Big Ideas on a Small Scale

How small producers can use their size to their design advantage.

I got my start in the wine industry designing labels for custom crush facilities. Most of the clients I worked with made one to three barrels of wine (25-75 cases), either as a hobby project with their spouse or as an affordable way to start their own wine brand. The goals of these clients might have varied, but there was one thing all my clients had in common; they wanted their label to be unique and reflect themselves... their story.

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